Coronavirus (Covid-19) Information and Resources for Travelers
Central Florida vacations - Things to do in Central Florida

About Polk County

Plan A Trip

Central Florida’s Polk County is conveniently located between Orlando and Tampa, and an easy drive to Central Florida attractions and the Gulf and Atlantic beaches. Polk County offers something for everyone, including Florida’s newest attractions, LEGOLAND Florida Resort and Safari Wilderness; and some of Florida’s most historic; including Bok Tower Gardens, Westgate River Ranch Resort (the Southeast’s largest dude ranch), and Frank Lloyd Wright’s 13 structures at Florida Southern College. With 554 fresh water lakes, the area offers great fishing, adventurous airboat eco tours and exciting water sports. Wonderful parks, preserves and trails captivate visitors with Polk County’s natural beauty.

About Safari Wilderness

Who We Are and What We Do

Polk County Tourism and Sports Marketing (PCTSM) – known outside the county as Visit Central Florida – is a division of Polk County Government.

About Bok Tower Gardens

As Polk County’s official tourism and sports marketing organization, PCTSM promotes Polk County as a tourist destination to increase visitation to Polk County and to generate revenue from the tourist development tax. Tourism is the state’s number one industry, and one of Polk County’s top three industries. The revenue it generates helps to fund the sales and marketing operations of PCTSM as well as the development, and improvement, of infrastructure used to attract tourists. Tourism strengthens Polk County’s economy by creating jobs, new revenue and a better quality of life.

Central Florida’s Polk County Sports Marketing (PCSM)

It is the mission of Central Florida’s Polk County Sports Marketing to promote tourism and economic development through sports.

Soccer At Lake Myrtle Sports Park Auburndale Fl

Central Florida’s Polk County Sports Marketing focuses on developing new events, recruiting sports activities, assisting existing sports events and marketing recreation and leisure activities.

PCSM is the only organization in the state to earn both the Sports Organization of the Year award from the Governor’s Council on Physical Fitness and the Florida Sports Foundation’s Sports Commission of the Year Award. PCSM has also been recognized as the Sports Organization of the Year by both the Independent Softball Association and Youth Basketball of America.

LEARN & DISCOVER

2 couples eating beignets at The Poor Porker in Lakeland, FL

Spend a Weekend in Lakeland

See how much fun you’ll have when plan a weekend in Lakeland, FL. Tour the world’s largest collection of Frank...

See Details
Blueberry U Pick season IG juliannafergie

Blueberry U-Pick Season

Picking blueberries at a local farm is way more fun than picking up a small plastic container of blueberries in...

See Details
R.L. Alexander, 'Procession of the Swan Queen,' Oil on panel, 2021 Mayfaire by-the-Lake Featured Image

Top 5 Things To Do Before & After Mayfaire by-the-Lake

Polk Museum of Art’s annual Mayfaire by-the-Lake fine art festival is a great reason to plan a weekend getaway to...

See Details
2 kids on roller coaster during LEGOLAND Florida Piratefest Weekend

Top 10 Reasons to Visit LEGOLAND Florida in 2021

In honor of LEGOLAND Florida Resort celebrating it’s 10th birthday in 2021, we’re giving you the top 10 reasons to...

See Details
Family taking selfie in front of LEGO Movie World

6 Great Reasons to Spend a Weekend in Winter Haven

Ready to book a family-friendly weekend getaway? Here’s a list of 6 exceptionally fun things to during weekend in Winter...

See Details
2 women on paddleboards during tour with Paddleboard Winter Haven

50+ Ways to Experience Lakeland & Winter Haven

Here’s an easy way to plan your next trip to Central Florida – 50+ Ways to Experience Lakeland & Winter...

See Details
LEGO Globe at PLANET LEGOLAND at LEGOLAND Florida Resort in Winter Haven, FL

Re-Imagine & Rebuild the World at PLANET LEGOLAND

LEGOLAND® Florida Resort in Winter Haven has introduced a world with no rules just pure creativity… PLANET LEGOLAND® opening April...

See Details
IG ciaraliebl on couch at Unfiltered Coffee in Bartow, FL - one of the Most Instagram-Worthy Places in Central Florida

Most Instagram-Worthy Places in Central Florida

Trip planning on Instagram is definitely a thing and we love finding new places to take pictures at Central Florida,...

See Details
fireworks during Red, White, and BOOM at LEGOLAND Florida Resort in Winter Haven, FL

Fourth of July Events in Central Florida 2021

Get ready for plenty of family-friendly, Fourth of July fireworks fun in Polk County! Join us in the celebration and...

See Details
father and son on Great LEGO Race roller coaster at LEGOLAND in Winter Haven, FL

Family-Friendly Central Florida Summer Vacation Ideas

We’ve put together a Top 10 Family-Friendly Central Florida Summer Vacation Ideas for 2021. We hope to see you and...

See Details
water ripples used as email signup background

Subscribe to

EMAIL LIST

Join our email list and stay up to date with all the great things happening in Florida’s Sweetest Spot.

Copy link
Powered by Social Snap